Why should you trust the World Food Travel Association with your mission-critical analysis? Here are just a few reasons:

  • Our current Executive Director founded the food tourism industry in 2001 and is considered the world's foremost expert on food and beverage tourism.
  • Since then, our team has worked with more than 400 clients around the world. ¬†We have gained a tremendous amount of food tourism experience, and a highly diverse toolbox of examples, ideas, strategies, products, best practices and data on which to draw for your specific needs.
  • We specialize in food and beverage tourism, unlike consulting firms, universities and developmental agencies which tend to be generalist in nature.
  • Not only is ours the first organization created that is devote to food and beverage tourism, we have also released every major food tourism advance in our industry (regional & world conferences, training, individual certification, books, research, podcast & more).
  • We developed PsychoCulinary profiling, which explains differences in behavior of food lovers (your friend loves the new restaurant that just opened and you hate it but how do you explain your difference of opinion? PsychoCulinary profiling does exactly that).
  • We are the industry's #1 resource when it comes to food tourism data, facts, resources and quotes.
  • Our Association is considered to be the world's leading authority on food and beverage travel.