Unlike in the diplomatic corps, we may recognize more than one ambassador in any given area. And also unlike the diplomatic corps, we offer ambassadorships in smaller geographic areas.

The situation may arise where two or more people might want to be ambassadors for a single area (such as a city, a state/province, or a smaller country). If this happens, and both individuals agree, we can divide the ambassador's roles and responsibilities in the region, by industry sector, such as lodging; tour operations; academia; media, etc. Here is a hypothetical example using Spain as the area in question:

In the course of one year, four people (Maria, Pablo, Isabel, and Iker) have requested to become certified ambassadors in Spain. Rather than dividing them by provinces (which can be confusing as to who does what, and what happens if two people live in the same province?), we next consider the industries they work in. Maria is a tour operator in the Basque Country, and Iker works for a hotel in the Basque Country. Pablo works in publishing in Madrid, and Isabel works for an attraction in the Canary Islands. In this scenario, there is no conflict of interest or competition among these four people. Even with Maria and Iker both being in the Basque Country, Maria works in tours and Iker works in lodging. They would focus on representing their specific sectors and have to reason to be competitive. This was just a hypothetical example using Spain as the area. The same logic applies to any country or region.

We do not recognize any single ambassador as THE one ambassador FOR an area. We offer ambassadorships for a person as AN ambassador IN an area.

During the ambassador vetting process, we will explore and resolve any potential conflict with an existing ambassador in the same area.