Why do you charge for your Food Travel Monitor?
Performing quality research costs money. We must cover the cost of the time spent by the research team, the analysts, and the report writer and editor. There is also a cost to purchase responses from qualified respondents to our surveys. Then customer service and sales take time too. As a small, non-profit organization, we simply need to charge a fair price for our products and services. If cost is an issue, we do provide one report to the industry at no cost (our annual State of the Food Travel Industry report).